THE TEAM
April C. Smith
Founder | CEO | Managing Member
Founder & CEO of RADS Janitorial, LLC dba RADS Brand.
April founded RADS Brand with a vision to build a dependable, professionally managed company focused on strong client relationships, quality service, and long-term growth.
After meeting her business partner, Desmond Tappin, during a real estate transaction, the two partnered together to help expand and strengthen the company’s operations, branding, and overall business development.
Known for her leadership, communication, and commitment to professionalism, April has helped guide RADS Brand’s continued growth across commercial cleaning, residential cleaning, and business support services throughout Central Arkansas.
Together, April and Desmond continue to lead RADS Brand with a hands-on approach centered around reliability, professionalism, and building a company clients can confidently depend on.
800-869-9798 ext. 800
[email protected]
Desmond J. Tappin
CFOO | Managing Member
CFOO of RADS Janitorial, LLC dba RADS Brand, and Co-Founder of M Jane Corporation.
Desmond partnered with April after the two met during a real estate transaction, where discussions about business, operations, and long-term growth led to the expansion and continued development of RADS Brand.
As CFOO, Desmond plays a leading role in the company’s operations, financial oversight, business development, branding, systems strategy, and long-term growth planning.
Known for his strategic mindset and hands-on leadership style, he focuses on building scalable systems, improving operational efficiency, and helping position the company for sustainable growth.
With a background in business ownership, consulting, sales, finance, operations, and real estate, Desmond brings a disciplined, solution-oriented approach to leadership and decision-making across the organization.
Together, Desmond and April continue to lead RADS Brand with a shared focus on professionalism, reliability, innovation, and building a company clients can confidently depend on.
800-869-9798 ext. 801
[email protected]
Destiny J. Tappin
Marketing Director & Business Strategist
Marketing Director at RADS Brand
Destiny leads marketing strategy, brand positioning, and growth initiatives across client campaigns and internal brand assets.
Her work bridges high-level strategy with hands-on execution, ensuring every initiative is intentional, measurable, and aligned with business objectives.
She specializes in campaign planning, content direction, audience targeting, funnel optimization, and performance analysis, working closely with leadership and clients to translate goals into clear, ROI-driven marketing roadmaps.
Her approach is rooted in clarity, structure, consistency, and long-term brand equity.
800-869-9798 ext. 803
[email protected]
Skip Davidson, J.D.
Attorney at Law | Biz & Real Estate Investor
Owner & Founder of Davidson Law Firm, including ArkBest Realty, LLC, SVN Commercial, Pro HR Plus (a payroll, benefits, and human resources company), and Qualify Child Care.
Skip established Davidson Law Firm in 1973 as a full-service firm with an emphasis on business transactions and business litigation.
Get in touch with one of his Attorney's.
501-374-9977